Dental clinic · Web design
Arrow Dental Centre.
A multi-branch dental practice in Nairobi and Thika, with a page for every treatment and each branch.
arrowdental.co.ke →
About the client.
Arrow Dental Centre is a dental practice with branches in Nairobi CBD, on Thika Road (the Digital Centre) and in Thika town. It offers family, cosmetic and restorative dentistry, plus digital imaging.
A practice with several branches and a long list of treatments needs a site that does not collapse into one crowded services page. The site is organised the way patients search: by what they need done, and by which branch is closest to them.
What the site does.
- A separate page for each treatment, grouped by intent: prevent and protect, restore your teeth, improve your smile, and imaging and specialist care.
- A page for each of the three branches, so a patient searching near one location lands on that location.
- Book-by-WhatsApp in the header and an "ask us on WhatsApp" prompt for visitors who are not sure which treatment they need.
- Dedicated insurance, reviews, FAQ and blog sections for the questions patients ask before booking.
- Digital imaging services (X-ray, CBCT scan, OPG) given their own pages rather than a line in a list.
Results.
I don't have a dated Search Console export or an owner-confirmed figure for this project, so I'm not printing a ranking or lead number here. The one case study on this site with a sourced write-up is DECL.