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Marketing Automation in Kenya

Boost User Engagement & Retention with Marketing Automation

Streamline your marketing efforts and customer engagement with automated workflows to increase conversions and sales.

Automate My processes
Trusted by Leading Brands in Kenya

What is Marketing Automation

Marketing Automation refers to tools and technology used to automate repetitive marketing tasks, enabling businesses to nurture leads, deliver personalized content and provide customer service to their audience.

Imagine sending a series of personalized follow-up emails to subscriber who has shown interest in your brand based on his behavior. And the subscriber ends up converting and buying your products or services. That’s the power of marketing automation. You can automate routine marketing tasks such as lead scoring, subscriber segmentation, CRM updating, follow up emails, and more. This enables you to streamline and optimize your marketing processes to generate more conversions and sales.

Save time and resources by automating repetitive marketing tasks.
Deliver personalized content to email subscribers at the right time.
Nurture leads with timely and personalized content effectively.
Get better insights into customer behavior for informed decisions.
Enhance customer journey with personalized interaction.
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Here’s how This Works

Consultation

We discuss to understand your business objectives, target audience, and current marketing processes.

Workflow Planning

We document the workflow processes for your customer journey, defining touchpoints at each funnel stage.

Automation

We set up the documented workflows automating routine tasks, i.e. lead nurturing, follow ups, SMS automation, etc.

Monitoring

We continuously monitor and optimize the workflow automation to ensure everything runs smoothly and ensure success.

Top Marketing Automation company in Kenya

Automate and Optimize Marketing Processes

Take your marketing campaigns to the nexy level by leveraging Marketing Automation services. This data-first approach streamlines your campaigns across different platforms and delivers great results for your business. Here are some interesting statistics that showcase the leverage you gain with automation:

Reduces the time spent on routine tasks by up to 80%
Reduces marketing overhead by an average of 12.2%
Increases marketing team productivity by 20%
Tailored campaigns can generate up to 20% more sales
Automate my Processes

Transform Customer Journey

Lead Nurturing

We create personalized and automated email drip campaigns that send targeted content, i.e. articles, offers, to nurture leads over time. This helps in keeping the lead engaged, increasing the chances of a conversion. 

Conversion and Sales:

We set up automated workflows that trigger follow-ups, sales notification, etc. when a lead is ready to buy. This streamlines the sales process, customer onboarding, and enhances the customer experience.

Customer Retention

We leverage automation to send post-purchase follow-up, review and rewards emails to keep customers engaged. This is paramount to strengthening
customer relationships and encourages repeat purchases.

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Still Have Questions

What is Marketing Automation, and how can it benefit my small business?
Marketing Automation can bring great results on your sales and growth. By automating repetitive marketing tasks and delivering personalized content to your target audience, you can nurture leads more precisely, convert them into customers, and increase your revenue. It’s a great investment for an ambitious brand with 21st innovation mindset.
How can I integrate Marketing Automation into my existing marketing efforts and tools?
We assess your marketing efforts and tools to identify gaps and opportunities. We leverage no-code tools and automation software to connect to your tools, setup marketing workflows, automate and continuously monitor. This approach enables us to level up your marketing campaigns and achieve your sales goals.
How can I measure the ROI (Return on Investment) of my Marketing Automation efforts and track their impact on sales?
Measuring ROI is key to check working methods. We set up clear metrics and analytics including email opens, links clicked/traffic, etc. to track the impact of automation. You’ll have access to this data that shows clearly how it’s generating leads, conversions, and revenue growth.

Additional Services

Need some help to get more results out of your marketing automation setup? We’ve got you covered! We also offer:

Email Marketing

We leverage automation in email marketing to deliver personalized content based on behavior or preferences to engage and nurture with leads. nurturing leads and driving conversions.

Social Media Marketing

Scale your marketing efforts with our social media marketing services. We apply automation to streamline content scheduling, ad management, and more to grow your social media presence.

Content Marketing

We distribute and syndicate your informative resources in your website based on user behavior, ensuring that the right audience receives content that resonates with their pain points.